- Welcome To Content Marketing School
- What is Content Marketing?
- Benefits of Content Marketing
- Why Google loves fresh and Quality Content
- Content Marketing Case Studies
- Questions To Ask A Client
- Questions To Ask A Client (Download)
- Tools Needed For A Website Audit
- Digging Deeper Into Questions (Putting Them To Work)
- Audit The Industry
- Audit Section Quiz
- Post-Audit, Where To Start?
- Content Marketing Best Practices
- Developing KPI's To Track
- Creating KPI's Together
- Incomplete Strategy..?
- Strategy Section Quiz
- Why Buyer Personas Are Important
- Questions To Guide Business Owners To Find Ideal Customers
- Questions Guide A Client in Finding Ideal Customer (Download)
- What is Your Audience Searching For?
- Where Does Your Audience Hangout?
- Building Our Buyer Persona (Together)
- Audience Intelligence Section Quiz
- Identifying Competitors
- What is Our Competition's Focus?
- Content Gaps (That the Competition is Missing)
- Carving Out A Niche In The Industry
- Being Able To Audit Any Industry
- Competitor Research Section Quiz
- Becoming A Practitioner
- Day in the Life of a Content Marketer
- Content Calendar (LET'S GO!!!)
- Trango's Content Calendar (Under Construction)
- Diving Deep into the Content Calendar
- Creating Outlines
- SERP Research
- Content Creation
- Working With a Team or Client Effectively
- Practitioner Section Quiz
- Getting Ready to Start Content Marketing Campaign
- Youtube and Blogs (All You Need!)
- Repurposing Content
- Distribution Section Quiz
- What We'll Cover / Checking in On KPI's
- How are our KPI's Lookin?
- Bonus Section [Make Money!!!]
- How to Write Cold Emails or Cold Phone Calls
- Giving You My Email Template
- Cold Email Template (Download)
- Getting Your Own Case Studies
- How To Craft a Content Marketer's Resume
- Freelancing as a Content Marketer (Live Job App Submission)
- Welcome to the Content Marketing Community